SYTË Radiates Indie Pop Positivity on New Single “Beat Goes On”
"Beat Goes On” pulsates dynamically, its lyrics brimming with hope, culminating in a cathartic release from the burdens of the world.
NEW YORK, NY (June 26, 2024) – The irresistibly electrifying duo SYTË just released their energetically uplifting anthem, “Beat Goes On,” following exciting career milestones. The track delves deeply into themes of mental health, motivation, and hope, exploring the journey of reconnecting with oneself after enduring periods of disappointment, stagnation, and unfulfillment. It acknowledges the heavy, often depressing, and cloudy feelings that life can bring, and emphasizes the importance of moments of uninhibited release to clear the mind and realign with personal goals. When explaining why now is the perfect time to release a song with this message, SYTË explains, "Everyone seems eager to experience collective effervescence without any barriers, and that's exactly what we aim to deliver."
With recent successes including a Spotify Fresh Finds cover and a feature in Wonderland Magazine, SYTË is entering a new chapter of music this summer. “Beat Goes On” comes at a perfect time as the duo faces new challenges, adventures, and the burnout so many artists and creatives experience during their careers.
The track truly delivers collective effervescence through its unforgettable playfulness and cathartic chorus. With beats reminiscent of a summer drive with the windows down, it evokes a sense of letting go of today's troubles and looking forward to a better tomorrow, where the beat of one's drum keeps marching on. Evoking the youthful, anthemic energy of artists like MGMT, Grouplove, and The Naked and Famous, SYTË harnesses the vibrant positivity found in the music that inspires them. They will premiere the track with a live performance on Good Day New York the morning of its release, adding an extra layer of excitement to the highly anticipated debut.
"SYTË," meaning "eyes" in Albanian, nods to the duo's heritage and cultural roots, and "Beat Goes On," their first 2024 release, promises to captivate the eyes and ears of many with its irresistible indie pop progression.
“Beat Goes On” will be available to stream on all major platforms June 26.
More about SYTË:
Love at first sight created SYTË, New York City-based duo composed of Nita Kaja (singer) and Drin Tashi (producer/engineer). SYTË—meaning “eyes” in Albanian—write and produce their own music with the love they have for their craft, and each other.
Balanced contrast is what defines SYTË. Extrovert and introvert, sun and moon, right and left brain—Nita and Drin’s opposing yet complementary natures inspire their complex sound. The duo has created their own colorful alloy of alternative R&B and art-pop, fusing captivating hooks with a laid-back indie style.
Their electrifying performances have landed them festival main stage slots such as Sunny Hill Festival, Pop-Kultur, and Manifesta Biennale, and club slots such as Baby's All Right, Elsewhere Zone 1, The Sultan Room, Knitting Factory, Pianos, Our Wicked Lady.
The duo's new EP, 'You Know That, Right?' follows the success of their single “Yours For Life;” it was spotlighted on Spotify playlists 'Fresh Finds’, ‘New Pop Picks’, and landed SYTË the cover of ‘Fresh Finds Pop’—marking the next exciting chapter in their musical journey.
Connect with SYTË:
Instagram | TikTok | YouTube | Website | Spotify | Apple Music
Press contact: Maria Herrera | maria@evergreenent.com
